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Flashback

PORTFOLIO

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Learning & Developmental Opportunities

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Interview with Mr Mayur (The Green Collective)

  • Provided Insight on the Collective Model

    • "When starting a project like this, you must be clear if you want to do a charity or earn money. Both are perfectly fine, but there is no way for you to get the best of both worlds so pick one." - Mayur 2021

  • For-Profit Model

    • Necessary to take a cut from the profit to remain sustainable long term​

    • Able to use profits to expand on a bigger scale and onboard more businesses, therefore making more impact

    • Social Impact for current partners not fully maximised

  • Charity/ Non Profit

    • Funding will be uncertain, thus growth and expansion will be slow

    • Short- term impact made on the current vendors will be bigger as compared to a for-profit model

  • Hybrid Model

    • Inspired Flashback to adopt a hybrid model​

    • Start as a Non-profit to grow in knowledge of the Collective Model and increase our credibility

    • Progress towards a For-profit model with increased knowledge and credibility to generate bigger community impact. 

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Meeting with Mr Nah Yong En (Arts Business Management) 

  • Provided insight on product value 

    • “Yes you want to be able to save these trades. But the question is “Is there still a demand for these items?” There is a reason why these trades are dying you know?” 

  • Product Value on tradition items

    • No longer in demand due to a wide range of choices available online

    • Traditional Items are harder to make and cost more

    • No longer practical for an everyday consumer to purchase items that are less functional but cost more 

  • Creating Demand for Traditional Items

    • Demand = How much people value these items

    • Give people a renewed reason for people to purchase these traditional items

    • No longer practical, so it is vital to find a new marketing angle and target demographic to sell the products to 

    • Eg. Market these products as “instilling a feeling of nostalgia”. People will be attracted not because they will use the items, but because it reminds them of something.

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  • Future of Business = On mobile phones (specifically smartphones)

  • E-commerce merchants must be well equipped to accept payments worldwide to grow globally 

  • 4 main payment method preferences of E-commerce merchants

    • Efficiency

    • Easy to use 

    • Affordable 

    • Effective Service 

  • One time Integration (Future of Mobile Payments) 

    • More scaleable for merchants to meet global consumers cost efficiently and effectively

    • Reduces need for merchants to adopt new payment gateways one by one  

    • Reduces the need for merchants to worry about foreign conversion exchange

    • Facilitates data exchange between merchants on the platform

    • Provides a smoother payment flow 

  • Not just a payment gateway, but also a marketing tool 

    • Allows merchants to remotely add discounts and checkout page 

    • Allows users enjoy more rewards via flash discounts, E-vouchers and daily rewards

    • Increases Engagement and check-out rates

Fintech (The Digital Secret Sauce to reach more consumers globally)

Industry Feedback

Feedback on service provided

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100% Satisfactory rate on overall service provided by Team Flashback

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75% Satisfactory rate on sales increased using Flashback's online collective platform

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75% Satisfactory rate on communication between Team Flashback and Vendors

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